Public Relations Support

Boost your bank's local presence by leveraging the power of your local media. We've simplified the process of building positive local media relations by providing you with practical resources, tools, and tips.

Whether you're crafting a press release or preparing for an interview, you'll find everything you need to confidently share your bank's story with your community. Whether you're new to PR or looking to refine your skills, these resources cater to all experience levels.

Looking for further public relations support? Please contact Nicole Swann, vice president of communications at ICBA.

Maximizing Media Engagement: What a Journalist Needs

Glean market-tested techniques from a former reporter and media training specialist to improve your media interactions and effectively promote your brand and the impact in your community. These ICBA commissioned videos are designed to showcase the power of relationship banking and distinguish community banks as trusted, local lenders.

Maximizing Media Engagement: Interview Prep & Message Development:

Glean market-tested techniques from a former reporter and media training specialist to improve your media interactions and effectively promote your brand and the impact in your community. These ICBA commissioned videos are designed to showcase the power of relationship banking and distinguish community banks as trusted, local lenders.

Maximizing Media Engagement: Interview Techniques to Stay in Control of Every Interview

Glean market-tested techniques from a former reporter and media training specialist to improve your media interactions and effectively promote your brand and the impact in your community. These ICBA commissioned videos are designed to showcase the power of relationship banking and distinguish community banks as trusted, local lenders.

Maximizing Media Engagement: Meet Your Expert

Glean market-tested techniques from a former reporter and media training specialist to improve your media interactions and effectively promote your brand and the impact in your community. These ICBA commissioned videos are designed to showcase the power of relationship banking and distinguish community banks as trusted, local lenders.

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